Say it aint so!!! P&G buys out Natura!!!

[malluver1005]

I am so mad right now


Breaking News: Proctor & Gamble Purchases Natura Pet Products

wtf! I don't feed kibble anymore, but I love Natura! That is what I fed before raw and what I would feed if I didn't do raw. I guess I should recommend Orijen now...

[RCTRIPLEFRESH5]

I read it, I'm saying the quote form that money hungry asswad is funny, especially the part about P&G taking their foods to the next level, as if you can make a food like Evo better. What I hate is why did P&G buy them? It sells a sliver of a fraction of what their garbage like sewage foods already sell.

well im really upset cause i was looking forward to feeding evo herring..now im stuck with either canidae grain free or orijen red...and orijen red is EXPENSIVE..prolly more than evo herring and i like evo herring the best(as of now)

what id lie to know is if they can lower the quality without us knowing... like can they keep the ingredients the same, but use lower quality meats? and not even mention it?
i assume canidae or TOTW doesnt have the best cuts of meat since it is cheaper...and i assume evo has better cuts. can P AND G use TOTW style cuts of meats without making notice of it on the ingredients list as long as they uise the same amounts and types of meats?

i definitely see that happening. NO WAY IS EVO STAYING THE SAME.

i guarantee orijen will sell out one day. there;s only so long that they can serve fresh wild boar.....

[luvMyBRT]

I am still so upset about this.....GRRRRRRRRR.

So do you think Innova will be okay for a few more months? I am thinking I'll still start the puppy on this and then after a few bags then switch.

I am also wondering what exactly P&G can do without us knowing.....?? Change the formula? Start using ingredients with ethoxyquin?

[PUNKem733]

well im really upset cause i was looking forward to feeding evo herring..now im stuck with either canidae grain free or orijen red...and orijen red is EXPENSIVE..prolly more than evo herring and i like evo herring the best(as of now)

what id lie to know is if they can lower the quality without us knowing... like can they keep the ingredients the same, but use lower quality meats? and not even mention it?
i assume canidae or TOTW doesnt have the best cuts of meat since it is cheaper...and i assume evo has better cuts. can P AND G use TOTW style cuts of meats without making notice of it on the ingredients list as long as they uise the same amounts and types of meats?

i definitely see that happening. NO WAY IS EVO STAYING THE SAME.

i guarantee orijen will sell out one day. there;s only so long that they can serve fresh wild boar.....

Well Champion has been what they are since the 70's I think, but they won't even make canned foods since they don't have the facilities for it, and they say they don't want to contract the work to another Co. So if a Co will rather not make extra money the easy way, then it would be hard for me to believe they'd sell out, but who knows.


Also they could use lower quality ingredients and not tell anyone. As long as they are the same type of ingredients. But I'm sure they'll be sneaking in other garbage kinds of things in the food. They can charge that premium price for the name, and really cheapen the food up,

[RCTRIPLEFRESH5]

I am still so upset about this.....GRRRRRRRRR.

So do you think Innova will be okay for a few more months? I am thinking I'll still start the puppy on this and then after a few bags then switch.

I am also wondering what exactly P&G can do without us knowing.....?? Change the formula? Start using ingredients with ethoxyquin?

they can have the suppliers preserve the fish with ethoxyquin..the same suppliers they use for eukanuba. they can use meat that they ise in iams..all the cheap cuts for the lower foods im guessing. im so pissed.

[RCTRIPLEFRESH5]

THIS IS INTERESTING TO ME...

John May 3, 2010 at 5:39 pm

Some of you may be interested in seeing the Orijen and Evo factories. I couldn’t figure out how to post a picture, so I posted links to some Google Earth, “Street Views” of the Champion(Orijen) and Natura (Evo) factories. The Natura plant in Nebraska is a manicured show-place while the Champion plant in Alberta, Canada looks, for lack of a better word, “functional”. If you (click on one of the links below) copy the URL for each plant from below and paste it in the address area of your browser you will be taken to a picture where you are basically standing in the street in front of the factory. I’m not knocking Orijen/Champion (I feed it to my dog), but the pics show that Natura is a much more mature business.
NATURA
http://maps.google.com/maps?f=q&sour...228.59,,0,1.44
ORIJENS
http://maps.google.com/maps?layer=c&...034766&t=h&z=4

The miracles of modern web technology!

Have Fun,

John

[PUNKem733]

Yeah you got that from the dog food review site that saltydog showed us. It is stupid to take what's going on on the inside with how well their lawn is manicured.

If you are getting info from other sites it's almost web etiquette to give us the link.

[SaltyDog]

By the end of this year, I believe we will all be in accordance that Orijen is the lone star king of the kibble.


I'd say it's safe to assume that production will remain at the Nebraska plant and that all 140 employees will keep their jobs. But I agree with all of you who are saying the ingredients may change to help the bottom line. I look for P&G to mass market the Natura line right into the big box pet stores (petco, petsmart....etc). Wellness is HUGE in this arena and I think P&G will take the Natura lines and go head to head with Wellness on all of their playing fields.

I've seen this before and if history tells us anything, the brand one day will suffer. Wellness used to be on top of the world when it was a company owned boutique brand, as did Iams.

At least this aqusition gives us something to watch and talk about over the next 6 to 9 months

[PUNKem733]

By the end of this year, I believe we will all be in accordance that Orijen is the lone star king of the kibble.


I'd say it's safe to assume that production will remain at the Nebraska plant and that all 140 employees will keep their jobs. But I agree with all of you who are saying the ingredients may change to help the bottom line. I look for P&G to mass market the Natura line right into the big box pet stores (petco, petsmart....etc). Wellness is HUGE in this arena and I think P&G will take the Natura lines and go head to head with Wellness on all of their playing fields.

I've seen this before and if history tells us anything, the brand one day will suffer. Wellness used to be on top of the world when it was a company owned boutique brand, as did Iams.

At least this aqusition gives us something to watch and talk about over the next 6 to 9 months

Well not me, Horizon is as good to me as Orijen, and current, or pre-PG Evo. It's sad that most overlook it.

[RCTRIPLEFRESH5]

By the end of this year, I believe we will all be in accordance that Orijen is the lone star king of the kibble.


I'd say it's safe to assume that production will remain at the Nebraska plant and that all 140 employees will keep their jobs. But I agree with all of you who are saying the ingredients may change to help the bottom line. I look for P&G to mass market the Natura line right into the big box pet stores (petco, petsmart....etc). Wellness is HUGE in this arena and I think P&G will take the Natura lines and go head to head with Wellness on all of their playing fields.

I've seen this before and if history tells us anything, the brand one day will suffer. Wellness used to be on top of the world when it was a company owned boutique brand, as did Iams.

At least this aqusition gives us something to watch and talk about over the next 6 to 9 months

is your name eric? is saw a lot of posts on the orijen red rating page that sound like you hahaha. plus i saw a post about natura and P AND G, and most people on that part of this site aren't as up to date as us on the forum...i know i wasnt.

Well not me, Horizon is as good to me as Orijen, and current, or pre-PG Evo. It's sad that most overlook it.

what';s this petcurean stuff i keep hearing about? horizon looks decent, but orijen is more readily available for me.